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Privacy Statement

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This Privacy Policy was last modified and is effective as of June 30, 2009.

This is Benjamin Moore's official privacy policy which forms a part of your legal agreement with us under the Benjamin Moore Terms and Conditions. PLEASE READ THIS PRIVACY POLICY CAREFULLY AS IT DESCRIBES HOW WE COLLECT AND USE INFORMATION AND UNDER WHAT CIRCUMSTANCES WE SHARE INFORMATION ABOUT YOU. Any terms not defined in this Privacy Policy are defined in the Terms and Conditions.

Changes to Privacy Policy

We reserve the right, in our sole discretion, to modify, add or delete provisions of this Privacy Policy at any time and from time to time by updating or revising this posting and such revisions shall take effect as of the date of posting. Your use of any of our Websites after the effective date of any such modification, means you accept and agree to be bound by the Privacy Policy, as modified. You should come back to this web page and review this Privacy Policy regularly so that you remain aware of the terms and conditions that apply to you.

Non-Personal Information Collected and How Collected

When you access or visit any Benjamin Moore Websites, we and our operational service providers (See Disclosure to Third Parties section below) and others who host our Websites often use technology that can recognize, collect and/or transmit information that is associated with you, but which do not personally identify you. Although the term "cookie" specifically refers to a small text file that is stored on a user's computer for record-keeping purposes, for the purposes of this Privacy Policy, we will use the term "cookie" to refer generically to any technology that can recognize, collect and/or transmit information about your visits to our Websites. This type of information includes such data as the Internet or web domain that referred you, the type of operating system and browser you are using, the date and time of your visit, data relating to activities on our Websites (e.g., so-called 'clickstream' data) and other technological attributes about your visit to the Websites. This information is used to analyze trends, administer the Websites, track user movements on the Websites and gather aggregate demographic information about visitors so we can continually improve our Websites.

Cookies also allow our Websites to recognize a users' computer or access device each time it is used to visit a particular Website and cookies can keep count of how often you return. Cookies can also track how you use our Websites, your preferences for features and functions and, for our Websites that have registration or similar features, cookies can store information such as your user name and password so you don't have to re-enter them each time you return to visit. Cookies don't personally identify you or any particular user or individual.

You can disable or turn the cookie feature off by changing the settings on your Internet browser and you can also change the settings to stop your browser from automatically accepting cookies. Although changing these settings may not affect your ability to browse, it may affect your ability to use certain features and functions of the Websites and it may also require you to re-enter certain information each time you visit or attempt to use the Websites. You should consult the operating instructions that apply to your browser to determine how to best configure your browser settings for your needs.

Personal Information Collected

The term "Personal Information" refers to any information you provide in connection with your use of any of our Websites by which you can be personally identified. Personal Information may include such things as your name, street address, telephone number, date of birth, e-mail address and any other information which might reasonably be used to identify you. We only obtain Personal Information from you when you submit it to us or provide it on one or more of our Websites that require it in order to allow you to register, subscribe or take advantage of certain features, functions, services, activities, promotions and content on our Websites (these are referred to as "Content" in our Terms and Conditions). You may also email us with a question or for more information and Benjamin Moore will use your contact information (which includes Personal Information such as an email address) to help respond and for customer service purposes. Unless you voluntarily provide or send us Personal Information, we will always ask you to submit or provide it before collecting your Personal Information and unless we tell you otherwise, such Personal Information will be used for the purpose the information was provided and as set forth in this Privacy Policy. Please note that you may not be able to use some Content if you choose not to provide your Personal Information when requested. If you provide or submit your Personal Information to any of our Websites, we will always give you the right to review, update and/or delete your Personal Information, subject to our obligations to comply with legal, regulatory or internal audit and record-keeping requirements.

Advertisers, Co-sponsors and Links

Our Websites may contain or display information from co-sponsors, advertisers, retailers, operational service providers or others (each, a "Third Party") that offer to make information, goods or services available, provide opportunities to participate in promotions or engage in activities or that link or redirect your browser to other websites, materials or organizations. We may also use Third Parties to display or serve advertising on the Websites, as well as for distributing online, email, messaged or web-based newsletters and other information. Third Parties often also employ cookies to measure advertising effectiveness. You should be aware that even if you encounter an advertisement, link or reference to a Third Party website on one of our Websites and even if we have a relationship with the Third Party, we do not control them, their websites or their policies and practices regarding use of their websites or any rules they have regarding the use of cookies or collection, use or disclosure of your information (including Personal Information). These are within their control and not ours and the terms and conditions, as well as the privacy policies that apply to these Third Parties and their websites are their responsibility, not ours.

Disclosure to Third Parties

We do not sell, rent, lease, provide or otherwise disclose your Personal Information to unaffiliated entities unless specifically stated in the Supplemental Privacy Policy that applies to your use of a particular Website. Benjamin Moore will always let you know if it intends to provide any of your Personal Information to a Third Party.

We always have the right to disclose your Personal Information to any Third Party we engage for the purpose of administering, operating, configuring site design, maintaining and providing internal support for our Websites and Content on the Websites. These Third Parties are called "operational service providers" and provide internal support to operations and activities and for Website design, development, hosting and operations. We always requests that our operational service providers protect your privacy and not disclose your Personal Information to third party marketers that are not associated with our Websites, nor are they permitted to use your Personal Information for their own marketing or promotional purposes.

We also reserve the right to make your Personal Information available to Third Parties:

  • When compelled by a governmental agency, law, regulation, a court or other legal process;
  • If we believe you are, have or may violate any law, regulation, or our Terms and Conditions;
  • If we believe you are or may be a threat to the safety, property, interests or rights of Benjamin Moore or others;
  • In order to investigate, respond to or resolve problems or inquiries or defend our interests;
  • In a merger, acquisition, change of control, joint venture or other business combination.

How Your Information Is Used

We may use the information that we obtain from you, including Personal Information: (a) for the specific purpose for which it was submitted (e.g., to receive communications by e-mail); (b) to improve the Content, appearance and utility of our Websites and to tailor your experience on our Websites; (c) to trace our visitors' use of our Websites for internal research purposes and to monitor compliance with our Terms and Conditions; and (d) to notify our visitors of updates to our Website.

If we or any of our Websites collect, maintain, use or intend to share your Personal Information for purposes other than as described in this Privacy Policy, we will ensure that it is included within the Supplemental Privacy Policy that applies to the Website or Websites involved or will post a notice to you before you submit your Personal Information.

Security

We maintain a reasonable standard of security and confidentiality and try to limit information access to individuals who need to have such access to perform their responsibilities associated with our Websites and the Content on our Websites. The Internet, however, and communications cannot be guaranteed to be secure and it is possible that others may unlawfully intercept or access information, transmissions or communications to, from or within our Websites. By using our Websites you are agreeing to assume this risk and any and all responsibility and liability that may arise.

Your Rights Regarding Personal Information

In addition to any terms, conditions or rights that are described in any Supplemental Privacy Policy applicable to particular Websites, you always have the right to request that Benjamin Moore: (a) correct or update your Personal Information; (b) not share your Personal Information with third parties; or (c) remove your Personal Information from our active marketing databases. Although we may provide you with the ability to update or delete Personal Information directly online, some Personal Information may not be changed or deleted by you and requires you to contact Benjamin Moore for verification (e.g., birth date, email address, name). If any of our Websites do not allow you to update or delete Personal Information online, or if you need to change information that needs verification, please contact us.

Your California Privacy Rights

If you are a resident of the State of California, under the California Civil Code, you have the right to request information on how to exercise your disclosure choice options from companies conducting business in California. To do so, send a request for information indicating your preference as to how you would like Benjamin Moore to respond to your request (i.e., email or postal mail). To request such information, either send an email to our designated Privacy Administrator or contact us via postal mail, proper postage prepaid, at:

Privacy Administrator
Benjamin Moore & Co.
101 Paragon Drive
Montvale, NJ 07645
Attn: Your California Privacy Rights

All requests sent via postal mail must be labeled "Your California Privacy Rights" on the envelope or post card and clearly stated on the actual request. For all requests, please include your name, street address, city, state, and zip code. (Your street address is optional if you wish to receive a response to your request via email. Please include your zip code for our own recordkeeping.) Benjamin Moore will not accept requests via the telephone or by facsimile. Benjamin Moore is not responsible for notices that are not labeled or sent properly, or do not have complete information.

Contact Us

If you have any questions about this Privacy Policy, please contact us.

© Benjamin Moore & Co., 2014. All Rights Reserved.

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