<

New Entrepreneur Program

No constraints. No fees. No royalties. If you're ready for a new opportunity, consider an entrepreneurial partnership with Benjamin Moore today.

As an independent retailer, you'll get full Benjamin Moore support while enjoying the freedom to create and grow your own business.
"Our stores are owned by small business people who are entrepreneurs." Hear more from Benjamin Moore CEO Dan Calkins and entrepreneur John Gregory.

The Opportunity

Opening a local, independent Benjamin Moore retailer is professionally and personally fulfilling. You will...

  • Offer the high touch service that's missing from a big box retailer and a service our end-users crave.
  • Provide the most highly respected paint and coatings brand to your local community.
  • Join a winning team of 7,000+ independent retailers...and as a Berkshire Hathaway company, Benjamin Moore is poised for strategic growth, long into the future.
  • A Benjamin Moore retailer employee helping a customer select color

    Are You a Candidate?

    We'd love to connect with you if you have...

  • A minimum of $75,000 in liquid assets
  • Retail, general business or related industry experience
  • Strong credit history
  • A residence near an available market or willingness to relocate.


  • APPLY NOW
    What's the catch? There is none. Hear more from independent owner Syed Husain.

    Your Success is Our Success

    Your investment and earning potential comes with a full slate of critical business needs, from manager and associate training, to paint and color education, to store operations and much more. You'll also gain access to strategies, marketing, and overarching support.

    VIEW TESTIMONIALS
    Benjamin Moore retailer location storefront

    Mark Your Calendar!

    While we are not a franchisor, we do count on nationwide business and franchise expos to meet our future partners face-to-face.

    Join us at a location near you–or a location you are interested in–and meet a Benjamin Moore representative to discuss our unique partnership opportunity.

    SEE CALENDAR
    Man selecting from various Benjamin Moore paint cans

    Video Testimonials: New Entrepreneur Program

    Get unfiltered insights on what a Benjamin Moore partnership is all about.

    WATCH VIDEOS
    Customers Shop in a Benjamin Moore Store

    Partner with an Industry Leader

    Enjoy freedom of independent ownership with the support of the entire Benjamin Moore team.

    LEARN MORE