Own a Benjamin Moore Paint Store
Join a thriving network of independent Benjamin Moore retailers, where entrepreneurship meets industry expertise.
Seeking Growth in These Key Markets
While Benjamin Moore is actively looking to open stores across all provinces and territories, the following locations are key growth markets. If you’re interested in a location not shown here, you can enter your preferred market in the “Begin Your Journey” section.
Calgary-Inglewood
Calgary-Mardo Loop
Edmonton-North East
Edmonton-The Meadows
Edmonton-Windermere
Burquitlam
Collingwood
Comox
Mission
North Vancouver
Squamish
Donnaconna
L'Ancienne-Lorette
Pont-Rouge
Saint-Étienne-de-Lauzon
Saint-Lambert-de-Lévis
Shawinigan
Thetford Mines
Trois-Rivières
Winnipeg-Linden Woods
Winnipeg-North Kildona
Winnipeg-Saint Boniface
Winnipeg-Southdale
Winnipeg-Transcona
Winnipeg-Tyndall Park
Arizona
California
Colorado
Florida
Georgia
Idaho
Indiana
Maryland
Massachusetts
Michigan
Minnesota
New Hampshire
New Mexico
North Carolina
Ohio
Oregon
Tennessee
Texas
Virginia
Washington
Wisconsin
Financial Requirements
Unencumbered Cash Investment
$110,000
Additional Capital Required
$275,000
Total Investment Amount
$385,000
Begin Your Journey
Fill out the fields below and submit your information. A member of our team will contact you with next steps.
Four Phases to Store Ownership
Make your dream of owning your own business a reality without the fees or royalties of a franchise. Join over 7,500 independent retailers who benefit from the strength of a trusted brand, premium products, and unmatched support.
Phase 1: Connect With Our Team
Phase 2: Secure Your Store Location
Phase 3: Store Build-Out & Training
Phase 4: Grand Opening & Launch Support
What Makes Benjamin Moore Unique?
Your Business, Supported by 140+ Years of Expertise
Own a locally operated business with the power of Benjamin Moore’s nationally recognized brand behind you. Join a network of over 7,500 successful retailers and enjoy the freedom of independent ownership while leveraging the strength, reputation, and support of a proven industry leader.
Expert Support and Financial Backing
With Benjamin Moore’s New Entrepreneur Program, you’ll receive up to $242,000 in financial support during your first two years of operation—helping you build a strong foundation from day one. Plus, with expert financial consulting and national brand advertising, you’ll have the tools and guidance needed to grow a thriving business in your community.
Built-In Industry Connections
Benjamin Moore helps you establish strong relationships with painting contractors through exclusive resources and services, including the Contractor Rewards™ program. With a built-in network of painting professionals who trust our brand, you’ll have a head start in building a loyal customer base from day one.
Unmatched Product Quality
Build your business with Benjamin Moore’s industry-leading paint products—trusted for their exceptional quality, durability, and eco-friendly innovation. With a reputation for excellence, Benjamin Moore’s paints give you a competitive edge, ensuring customers keep coming back for the best in colour and performance.
Training & Support
Onboarding
Benjamin Moore provides extensive training and resources to prepare new owners for success.
Marketing & Advertising
We provide national advertising, as well as local advertising support and guidance.
Dedicated Support
Through us, you’ll have access to dedicated local sales support, as well as assistance with store design and merchandising.
Continuous Learning
We offer continual financial consultation and training for you and your employees.
Frequently Asked Questions
The Benjamin Moore New Entrepreneur Program is unique in that it allows stores to retain their identity.
Benjamin Moore stores are not part of a franchise. As such, they do not pay franchise fees or royalties. However, they do receive the training and support characteristic of a franchise system, and they enjoy greater independent decision-making power in running their business compared to a typical franchisee.
To be a candidate for Benjamin Moore’s New Entrepreneur Program, a retailer must have access to a minimum of $385,000. Of that sum, $110,000 must be in cash.
In addition to a total minimum of $385,000 to be considered for the New Entrepreneur Program, you will also need a strong credit history. An entrepreneurial background, along with retail, general business, or industry experience is preferred.
Benjamin Moore provides retailers in its New Entrepreneur Program financial support in excess of $242,000 during their store’s first two years of operation.
Benjamin Moore also offers financial consulting, national advertising, as well as local advertising support, field sales support, and guidance.
No. Benjamin Moore is not a franchisor so there isn't any franchise fee nor royalties. As such, we do not provide a Franchise Disclosure Document.
From the application submission to the store’s grand opening, the entire onboarding process can take anywhere from 3 to 6 months.
Some factors that can affect the process’s length include lease negotiations, store build-out, and the owner’s pace in training completion.
To apply to the Benjamin Moore New Entrepreneur Program, fill out the fields in the Begin Your Journey section of this page, then we will provide a secure link to complete the application detailing your background, business experience, and financial standing. Benjamin Moore then conducts a financial assessment to evaluate your ability to invest and sustain operations.