BENJAMIN MOORE INTRODUCES ULTRA SPEC® SCUFF-X® AS THE INDUSTRY’S FIRST SCUFF-RESISTANT PAINT

Revolutionary Formula Provides Long-Lasting Durability in High-Traffic Commercial Spaces


Montvale, NJ – June 5, 2017 – Benjamin Moore, North America’s favorite paint, colour and coatings brand, today introduced Ultra Spec SCUFF-X – the first-of-its-kind, one-component interior latex paint engineered specifically to resist scuffmarks in high-traffic, commercial environments. SCUFF-X provides superior scuff-resistance to two-component coatings, without the strong odour, pre-mixing, short pot-life and application difficulties associated with similar products.

“Our proprietary scuff-resistant technology minimizes repainting, retouching and cleaning, while offering easy application, low odour and quick dry-time,” said Alfredo Valiente, Benjamin Moore Brand Manager. “The Ultra Spec line of coatings is the trusted solution for commercial contractors and introducing SCUFF-X to the portfolio will dramatically improve how professionals maintain the busiest areas of their facilities.”

Recommended areas for use include high-traffic, commercial spaces such as hallways, stairwells, lobbies, offices, gymnasiums, locker rooms, public restrooms, retail fitting rooms and much more. The cutting-edge formulation enables the coating to be low-VOC, eligible for LEED® v4 credit, and CHPS certified.

SCUFF-X is available in gallons and five-gallon pails in more than 3,500 Benjamin Moore colours and three finishes: Matte, Eggshell and Pearl. To learn more about Ultra Spec SCUFF-X or to locate a Benjamin Moore retailer, visit www.benjaminmoore.ca/scuff-x


For additional information, please contact:
benjaminmoore@strategicobjectives.com



About Benjamin Moore

Founded in 1883, Benjamin Moore is North America’s favorite paint, colour and coatings brand. A leading manufacturer of premium quality residential and commercial coatings, Benjamin Moore maintains a relentless commitment to innovation and sustainable manufacturing practices. The portfolio spans the brand’s flagship paint lines including Aura®, Regal® Select, Natura® and ben®. Benjamin Moore is renowned for its expansive colour portfolio, offering consumers and designers more than 3,500 colours. Benjamin Moore paints are available exclusively from its more than 5,000 locally owned and operated paint and decorating retailers.