Now you can help customers match any colour, from the hue of their favourite sweater to a colour swatch pulled from a magazine, with the ColorReader or ColorReader Pro device. This lightweight device colour matches with precision and integrates seamlessly with the Benjamin Moore Color PortfolioTM app.

Professional-Grade Colour Matching: ColorReader and ColorReader Pro Devices

These handy devices provide the closest colour matches to most Benjamin Moore paint colours and a range of popular paint fan decks. Developed by Datacolor®, a leader in color technology, these portable devices pair with the Benjamin Moore Color PortfolioTM app via Bluetooth®.

The standard ColorReader relies on the Benjamin Moore Color PortfolioTM app to allow you to see the color matching results. The ColorReader Pro has an OLED display that allows it to show colour matching results independently of the Benjamin Moore Color PortfolioTM app.
ColorReader and ColorReader Pro Infographic
A contractor matches wall colour with the Benjamin Moore ColorReader Pro

Colour at Your Fingertips: the Benjamin Moore Color PortfolioTM App

Deciding on a paint colour is always difficult. The Benjamin Moore Color PortfolioTM app puts the power of colour selection in the palm of your hand, with photo and video visualizers that let you try on colour in a room with the tap of a surface, virtual fan decks, and the ability to save and share colours and images easily.

For painting pros, the Benjamin Moore Color PortfolioTM app means you no longer have to carry around fan decks. Benjamin Moore's collection of trusted colours are all represented digitally, including Color Preview®, Benjamin Moore Classics®, Affinity®, Historical Collection, Off-Whites and the Designer Classics. You can save favourite colours from past projects for quick and easy colour reference and referral. And when you use a tablet, you can help customers visualize colour in a larger format to help guide them towards an informed colour decision.

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