ADVANCE® Interior Paint
A premium quality, waterborne alkyd paint that offers a full line of durable high-end finishes ideal for doors, trim and cabinetry.Learn More
Choosing an Interior Paint Sheen
Sheen refers to paint’s shininess. When deciding on paint sheen, consider the condition of the wall and whether the area is high/low traffic. Here’s a partial list to get started:
• Flat or matte sheen provides great depth of colour and is ideal for less-than-perfect surfaces.
• Eggshell, pearl and satin sheens are light, easy to clean, work great in high traffic areas, and reveal colour with a softly polished glow.
• Semi-Gloss sheens are particularly durable and are often recommended for mouldings and trim.
Choosing an Exterior Paint Sheen
Our super-premium products offer the same durability and washability in all sheens, so the selection of the finish is more of a personal preference. But here are a few things to remember:
• Flat is good at hiding surface imperfections and delivers beautiful colour.
• Satin stays cleaner and stands up to abrasion better than Flat.
• Semi-Gloss is more moisture resistant and easier to clean.
• High-Gloss allows rich, deep colour but magnifies surface imperfections.
Choosing a Stain Finish
Stain opacity levels range from clear to solid, with the amount of pigment in a stain determining its opacity. Translucent, Semi-Transparent, and Semi-Solid stains are designed to protect without completely obscuring the natural colour and texture of wood. As the opacity moves towards solid, less grain shows through the finish. In contrast, solid stains will completely mask the wood grain, while allowing the wood texture to show through, and the greater its protection will be over time.
What is VOC?
VOC means Volatile Organic Compounds. The paint industry is filled with definitions of what “green paint” is. Other manufacturers use tints that add VOCs to their paints, but Benjamin Moore’s waterborne tinting technology ensures that our paints retain their low- or zero-VOC properties.
Benjamin Moore’s Green Promise® designation is our assurance that the product is environmentally-friendly and meets - and often exceeds - the strictest industry standards, while also delivering the premium levels of performance you expect from Benjamin Moore.
As the result of extensive testing, Benjamin Moore nylon/polyester professional paintbrushes are custom-blended to deliver the highest levels of performance with Benjamin Moore paints. They have just-right flex and taper for even coverage. Their capacity to hold a large volume of paint makes the job go quickly.
For superior performance with all paints and enamels, we recommend Benjamin Moore shed-resistant roller covers. The dense, white, woven fabric resists matting and reduces spattering for a clean job. Shed-resistant roller covers lay down the smoothest, most lint-free finish - the choice for professional results, no matter what the coating.