BREAKTHROUGH CONTRACTOR TOOLS
The new Benjamin Moore Color Portfolio™ App and ColorReader device accurately match color on virtually any surface, saving you time and money.
CHECK IT OUT
STAY WORKING
As the Founding Sponsor of the PCA Operation COVID-19 Response online conference, we’re offering free registration to all painting contractors.
LEARN MORE
LOOKING FOR A SPECIFIC SOLUTION?
Aura® Interior Paint
Engineered with Gennex® Color Technology and Aura’s own Color Lock® to provide rich, full color and durability.
SEE DETAILS
Aura® Exterior Paint
Aura is engineered with Gennex as well as its special Color Lock® technology to provide rich, full color and durability.
SEE DETAILS
ARBORCOAT® Exterior Stain
Get superior protection while enhancing the texture and grain of wood surfaces.
SEE DETAILS
Stix® Waterborne Bonding Primer
An acrylic-urethane primer-sealer with unparalleled adhesion to most substrates.
SEE DETAILS
Coronado Grand®
An acrylic paint and primer for effective washability, durability and coverage.
SEE DETAILS
DuraLaq® Water White Nitrocellulose Lacquer
A high-quality lacquer system designed for interior wood.
SEE DETAILS
Aura® Interior Paint
Engineered with Gennex® Color Technology and Aura’s own Color Lock® to provide rich, full color and durability.
SEE DETAILS
Aura® Exterior Paint
Aura is engineered with Gennex as well as its special Color Lock® technology to provide rich, full color and durability.
SEE DETAILS
ARBORCOAT® Exterior Stain
Get superior protection while enhancing the texture and grain of wood surfaces.
SEE DETAILS
Stix® Waterborne Bonding Primer
An acrylic-urethane primer-sealer with unparalleled adhesion to most substrates.
SEE DETAILS
Coronado Grand®
An acrylic paint and primer for effective washability, durability and coverage.
SEE DETAILS
DuraLaq® Water White Nitrocellulose Lacquer
A high-quality lacquer system designed for interior wood.
SEE DETAILS
Color Tools
Help your clients "try on" colors, explore Benjamin Moore's Color Collections, get expert color tips, and more.
VIEW TOOLSPRO SOLUTIONS CENTER
Troubleshooting
Get the solution to any painting problem fast, directly from the brand.
FIND SOLUTIONS
Sustainability
Learn how you can help your business and minimize the impact on the environment.
LEARN MORE
Quality Begins with Chemistry
Discover the science behind Benjamin Moore’s quality: Gennex® Color Technology.
DISCOVER GENNEXCONTRACTOR BUSINESS SUPPORT
Enhance Your Business
Help your business grow with solutions from the professionals at Benjamin Moore.
GET STARTED
Paint Advisory Board
Provide recommendations and try new products, services and programs first.
FIND OUT HOWYOUR BENJAMIN MOORE STORE
Only select stores can sell Benjamin Moore coatings and stain. Paint contractors can count on our network of independently owned and authorized retailers.
Authorized Retailer Plus
Retailers who have made an exclusive commitment to the brand and offer a comprehensive line of Benjamin Moore paints and stains.
Authorized Retailer
Retailers who have committed to offering a comprehensive line of Benjamin Moore paints and stains in addition to other brands.
Specialty Retailer
In addition to our network of independently owned and operated businesses, Benjamin Moore partners with retailers who carry our fine lines of industrial and specialty paints and coatings like INSL-X®, Coronado®, Corotech® and Lenmar®.
